Job Description
About the Role
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Leading provider of enterprise drone and security technology solutions for public safety, industrial, and commercial customers. You’ll directly manage our sales team, currently 8 sales professionals across drone and security trailer lines (office and remote), with one mandate: make every one of them measurably better. This is not a strategy-from-a-distance job. You’ll be on their calls, in their inboxes, inside their CRM pipelines, and in the product weeds with them.
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Your Three Numbers
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- Team conversion rate: raise every rep’s conversion rate above their own six-month baseline. Each rep starts from a different number; you move each one up.
- Returning-customer revenue: existing customers order more often and at higher dollar values.
- Sales KPI attainment: our sales department has defined KPIs. You own tracking them and driving the results.
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What You’ll Do
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- Directly manage, coach, and develop our sales team across both product lines as their day-to-day performance manager.
- Baseline each rep’s conversion rate and coach them to beat it. Every rep starts from a different number; your job is to move each one up.
- Run weekly one-on-one pipeline reviews in the CRM: board hygiene, stage accuracy, stalled-deal rescue, forecast honesty.
- Join live sales calls and review recordings; deliver specific, actionable coaching after each.
- Review rep emails, quotes, and proposals; build and enforce templates, talk tracks, and follow-up cadences that convert.
- Raise the team’s product knowledge: run trainings, certify reps on new products, close individual knowledge gaps.
- Build the repeat-business playbook (account-review habits, reorder triggers, win-back outreach) and coach reps to execute it.
- Own the tracking and delivery of the sales department’s established KPIs, reporting results to the Director of Sales.
- Onboard and ramp new reps to productivity faster with a structured program.
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What We’re Looking For
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- 6+ years leading quota-carrying B2B sales teams, with documented rep-level improvement. Be ready to show before-and-after numbers.
- Must have Hardware Sales experience.
- A track record of improving sales team performance in two or more different industries or product categories. We are hiring your process, not your Rolodex.
- Personal success selling complex, high-ticket hardware. UAS/drone, security technology, or public-safety experience is a plus, not a requirement.
- CRM fluency: (Pipedrive preferred) you can diagnose a rep’s problems from their pipeline before you’ve heard a single call.
- A coach’s temperament: hands-on, direct, relentless about fundamentals, and genuinely invested in making other people better.
- Comfortable learning deep technical product detail and teaching it to others.
- Los Angeles-based; this role works from our office alongside the team.
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